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Market research questionnaire template

This market research questionnaire is designed to assist businesses in comprehending market demand, purchasing behaviors, and preferences of potential customers.

The information gathered through this questionnaire aids in making data-driven decisions, enabling companies to cater to their customers' needs and maintain a competitive edge.

Market research questionnaire survey

Example questions

1. What products or services are you currently in the market for?
2. How do you typically research and make purchasing decisions for these products/services?
3. What factors are most important to you when evaluating brands/products/services in this category?
4. How often do you make purchases in this category?
5. Have you recently purchased anything from a new brand or company in this category?
6. How do you perceive the quality and value of products/services offered by this category's leading brands?
7. Have you had any negative experiences with brands/products/services in this category?
8. Are there any features or attributes that you would like to see more of in the products/services offered in this category?
9. How do you stay informed about the latest developments and trends in this category?
10. Are there any new or up-and-coming brands in this category that you are aware of or have tried? If so, please describe your experience.

Market Research Questionnaire Template Builder

With LimeSurvey's market research survey builder you create tailored surveys to collect valuable data and insights from your target audience, enabling you to make informed business decisions and stay ahead of the competition.

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Uncover valuable insights into your customers' preferences and behaviors with LimeSurvey's market research survey templates, and use the data to make informed decisions and drive the growth of your business.
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